Side-by-side comparison

    Exa vs HARPA AI

    Both Exa and HARPA AI are leading ai seo tools. This side-by-side comparison helps you pick the right one for your use case.

    Exa

    Exa

    Exa is a web search API and AI web researcher for AI applications.

    AI SEO Tools
    Freemium
    Trending
    5.0
    801K/mo
    +22.0%
    VS
    HARPA AI

    HARPA AI

    HARPA AI: Chrome extension for web automation using AI.

    AI SEO Tools
    Freemium
    Trending
    5.0
    368K/mo
    +21.0%

    Quick comparison

    Monthly Traffic
    Exa801K
    HARPA AI368K
    Traffic Growth
    Exa+22.0%
    HARPA AI+21.0%
    User Rating
    Exa5.0
    HARPA AI5.0
    Total Reviews
    Exa79
    HARPA AI70

    About Exa

    Exa is a web search API and AI web researcher that retrieves the best, realtime data from the web for your AI. It offers products like web search, crawling, and LLM answers. Exa provides business-grade search and crawling for any web data, allowing users to search across the web, find and enrich data with its Websets feature, and get answers informed by Exa search results.

    Launched September 24, 2024

    About HARPA AI

    HARPA AI is a Chrome Extension and AI-powered NoCode RPA platform that automates web tasks, saving time and money. It provides AI answers to search queries, summarizes web pages, extracts data, tracks prices, monitors articles, detects competitor changes, and more. HARPA AI combines ChatGPT, Claude, Gemini, and other AI models to automate online work, including searching, writing, coding, and summarizing.

    Based in HARPA AI TECHNOLOGIES LLCLaunched March 7, 2023

    Detailed comparison

    AttributeExaHARPA AI
    CategoryAI SEO ToolsAI SEO Tools
    Pricing modelFreemiumFreemium
    Launch dateSeptember 24, 2024March 7, 2023
    PlatformsWebsiteWebsite
    Monthly traffic801K368K
    Region focusUnited StatesUnited States
    User rating5.0 (79)5.0 (70)
    Estimated revenueN/AN/A

    Feature comparison

    Click any row to see how each tool implements the feature.

    SupportedPartialNot supported
    Feature
    ExaRebrand· 2
    HARPA AIRebrand· 18
    AI SEO features· 13
    Integrations· 55
    OpenRouter
    A: native
    B: api
    AgentOps
    A: native
    AI SDK by Vercel
    A: native
    Amazon
    B: native
    Anthropic Claude
    B: api
    Anthropic Tool Calling
    A: native
    Azure
    B: api
    Brave
    B: native
    Browserbase
    A: native
    ChatGPT (Web Session)
    B: native
    Chrome
    B: native
    Claude (Web Session)
    B: native
    CrewAI
    A: native
    DeepSeek
    B: api
    Edge
    B: native
    ElevenLabs
    A: native
    Exa for Google Sheets
    A: native
    Facebook
    B: native
    Firefox
    B: native
    Fiverr
    B: native
    Gmail
    B: native
    Google ADK
    A: native
    Google Gemini
    B: api
    Google Gemini (Web Session)
    B: native
    Google Search
    B: native
    Instagram
    B: native
    LangChain
    A: native
    LinkedIn
    B: native
    LlamaIndex
    A: native
    Make.com
    B: native
    MCP (Model Context Protocol)
    B: api
    MCP Server
    A: native
    n8n
    B: native
    Nevermined
    A: native
    Ollama (local LLMs)
    B: api
    OpenAI
    B: api
    OpenAI Responses API
    A: native
    OpenAI SDK Compatibility
    A: native
    OpenAI Tool Calling
    A: native
    Opera
    B: native
    Perplexity
    B: api
    Pinterest
    B: native
    Quora
    B: native
    SerpApi
    B: api
    Snowflake
    A: native
    Stack Overflow
    B: native
    Straico
    B: api
    TikTok
    B: native
    Twitter
    B: native
    Upwork
    B: native
    World AgentKit
    A: native
    x402 Payments
    A: native
    xAI Grok
    B: api
    YouTube
    B: native
    Zapier
    B: native
    Built for· 7
    Builders of AI agents that consume web content
    A: 1 use-case
    Developer / coding agent builders
    A: 1 use-case
    Developer platforms / model routers
    A: 1 use-case
    Investors / market intel teams
    A: 1 use-case
    Other
    B: 6 use-cases
    Research / results innovation teams
    A: 1 use-case
    Teams building enrichment workflows requiring web search
    A: 1 use-case

    Frequently asked

    Exa

    Exa

    Do I need to do anything for the new pricing?

    No. The new pricing is applied automatically. You'll just see lower costs the next time you use the API.

    HARPA AI

    HARPA AI

    What is included in DEMO plan?

    You can use HARPA for free on a DEMO plan within free limits: Access ChatGPT, Claude, Gemini on web session connections, limited to 10 message a day. Up to 100 total AI command runs, page-aware, web-aware, and parameterized AI messages. Access to predefined and custom commands, and web monitors.

    What are Power Messages?

    Power Messages are AI commands, page-aware, web-aware or parameterized AI messages sent in chat. Power messages have a daily rate limit on Free plan. Upgrade to S-tier plan for unlimited power messages.

    What are Spaces?

    Space is a personal, team or organization workspace, and is a place for storing your commands. On S plan you can connect multiple members to your space to share commands across your team and organization.

    What are Megatokens?

    Megatokens are consumed when sending chat requests on the fast and reliable HARPA Cloud GPT connection. 1 Megatoken is 1 million input tokens on efficient models and is roughly 750,000 words of input text in English. Output tokens cost x3 input tokens.

    X vs S-tier. Which to pick?

    S1 and S2: Both plans include the same Cloud AI connections. S2 offers 3x more megatokens at a marginally higher price. X-tier: One-time payment with lifetime access. Bring your own API keys to control costs, or use unlimited Web Session connections for life.

    Positioning

    Both Exa and HARPA AI occupy similar territory. Differentiation comes from feature depth, pricing model, and ecosystem fit.

    Traffic sources

    Exa

    Direct
    55.92%
    Search
    34.31%
    Referrals
    6.18%
    Social
    3.04%

    Worldwide • desktop only

    HARPA AI

    Direct
    59.76%
    Search
    32.30%
    Referrals
    5.69%
    Social
    1.63%

    Worldwide • desktop only

    Top regions

    Exa

    United States40%
    China10%
    India5%
    Singapore3%
    Canada3%

    HARPA AI

    United States15%
    Brazil9%
    India7%
    Spain6%
    China5%

    Ratings & social proof

    Exa

    5.0/ 5.0
    (79 reviews)
    Trending

    HARPA AI

    5.0/ 5.0
    (70 reviews)
    Trending