25 AI marketing tools 2025

With tight deadlines, constant campaign pivots, and algorithms that seem to change by the minute, who has the time to explore and figure out the best AI marketing tools in 2025?

For budding marketers like you who value their time, we’ve compiled a list of the best AI tools that can make you more creative, productive, innovative, and efficient at what you do.

Let us begin.

What Is an AI Marketing Tool?

An AI marketing tool leverages artificial intelligence to automate and enhance marketing tasks. From content creation and email marketing to social media management and data analysis, these tools are designed to improve the efficiency and effectiveness of your marketing efforts.

Imagine having a virtual assistant that not only understands your brand’s voice but also crafts compelling content, schedules posts at optimal times, and analyzes campaign performance – all while you focus on strategy and creativity. That’s no longer a futuristic dream.

Best AI Marketing Tools in 2025: By Category

To make your exploration easier, we’ve divided the tools into the following categories:

CategoriesBest AI Tools
AI AssistantsChatGPT (OpenAI)
Claude Sonnet (Anthropic)
Video GenerationRunway ML (Gen-3 Alpha)
Google Veo 3
Image GenerationMidjourney
DALL·E 3 (OpenAI)
WritingJasper AI
Grammarly
Email MarketingMailchimp’s AI Features
Seventh Sense
SchedulingMotion
Clara
Analytics & ResearchSupermetrics
Elicit
Graphic DesignCanva Magic Design
Fotor AI
App Builders & Coding ToolsBubble
OutSystems
Knowledge ManagementNotion AI
Resume BuildersRezi
Kickresume
Voice GenerationMurf.ai
Music GenerationAiva
MarketingAlbert.ai
Omneky

How to Choose Your AI Marketing Tools from the List

When selecting the right AI marketing tools from this list, start by aligning the tool’s core capabilities with your team’s most pressing pain points.

For example, are you drowning in content deadlines?  If you answered yes, then it’s time to prioritize AI writing and image-generation tools. 

Are you struggling with inconsistent email engagement? Look into email optimization tools.

Consider the size of your team and budget as well. AI marketing tools for small businesses often offer flexible or free plans. At the same time, enterprise-grade options provide more automation at a higher price. 

It is always best to test features through free trials, read genuine user reviews, and assess how well the AI marketing tools of 2025 integrate into your existing marketing stack.

Disclaimer: Pricing for AI marketing tools is subject to change.

The Best AI Assistants

Large language models (LLMs) have transformed the way we do work. Here’s some of our favorites.

1. ChatGPT (OpenAI)

A versatile conversational AI offering code assistance, content generation, and plugin integration for fast, accurate responses across various domains, ChatGPT by OpenAI has become as synonymous as Google Search.

  • Features: Conversational AI, code assistance, content generation, plugins, voice mode.
  • Pros: Versatile, integrates with various tools, and has fast responses.
  • Cons: May produce generic responses without specific prompts, and sometimes lacks depth in complex queries.
  • Best For: Startups, marketers, developers
  • Why Choose This Tool: It provides fast and accurate responses across various domains, making it ideal for generating ideas and supporting content creation tasks.
Plan Monthly Price Included Access
Free Tier $0 GPT-4o-mini, limited GPT-4o capabilities
ChatGPT Plus $20/month GPT-4o, GPT-4o-mini, GPT-4, GPT-3.5, advanced voice mode
ChatGPT Pro $200/month Unlimited access to GPT-4o, GPT-4o-mini, GPT-4, GPT-3.5, GPT-3.5-high, GPT-4o Pro mode, advanced voice mode

2. Claude Sonnet (Anthropic)

An advanced AI assistant with long-context understanding and deep reasoning capabilities, ideal for complex research and analysis tasks.

  • Features: Advanced reasoning, long-context understanding.
  • Pros: Handles complex tasks effectively, good at deep thinking.
  • Cons: Limited integrations compared to competitors, limited access for non-business users.
  • Best For: Researchers, writers, analysts
  • Why Choose This Tool: Excellent for research-heavy tasks and generating high-level insights from long-form content.
Model Input Token Price Output Token Price
Claude Sonnet 4 $3 / million tokens $15 / million tokens
Claude Opus 4 $15 / million tokens $75 / million tokens

The Best AI Video Generators

Guess what? Now you can make product walkthroughs, music videos, and more with AI video generation tools.

3. Runway ML (Gen-3 Alpha)

A text-to-video tool with real-time editing and motion tracking, designed for content creators to produce and edit videos quickly.

  • Features: Text-to-video, real-time editing, motion tracking.
  • Pros: User-friendly, suitable for creatives, powerful video editing tools.
  • Cons: Limited to short video durations, lacks advanced professional features.
  • Best For: Content creators, digital marketing teams
  • Why Choose This Tool: Best for creating quick promotional and creative videos with ease and real-time editing features.
Plan Pricing Included Access
Explore Mode Unlimited Gen-4 Turbo, Gen-4 (Image & Video), Gen-3 Alpha Turbo, Gen-3 Alpha, Act-One (relaxed rate)
Enterprise Custom Secure, scalable access for large teams with enterprise-grade support

4. Google Veo 3

A high-quality video generation tool that integrates with Google Cloud to provide scalable, realistic video outputs from prompts.

  • Features: High-quality video generation from prompts, integrates with Google Cloud.
  • Pros: Produces realistic videos, integrates with Google Cloud for scalable use.
  • Cons: Expensive, complex for beginners, requires a higher level of technical knowledge.
  • Best For: Enterprises, professional filmmakers.
  • Why Choose This Tool: Best suited for businesses needing high-quality, AI-generated videos, with powerful tools for professional-grade production.
Plan Pricing Included Access
Google AI Pro $1 for first month, then $2/month Access to Gemini 2.5 Pro, limited Veo 3 video generation
Google AI Ultra $249.99/month Full Veo 3 access with higher generation limits and advanced features

The Best AI Image Generators

Need a quick feature image or a nifty little brochure design? AI image tools can accomplish what was previously impossible.

5. Midjourney

A creative AI-driven image generator that produces highly detailed and artistic visuals from text prompts.

  • Features: High-quality image generation from text prompts, artistic customization.
  • Pros: Creates highly detailed and artistic images.
  • Cons: Operates via Discord, which may not be intuitive for everyone, can have unpredictable results.
  • Best For: Designers, artists, creative agencies
  • Why Choose This Tool: Excellent for creating high-quality, artistic images and visual content, perfect for unique and creative designs.
Plan Pricing Included Access
Basic Plan $10/month 200 images per month
Standard Plan $30/month Unlimited images with Relax Mode
Pro Plan $60/month Unlimited images with Relax Mode + additional features
Mega Plan $120/month Unlimited images with Relax Mode + all features

6. DALL·E 3 (OpenAI)

 An AI tool that generates original images and enhances existing ones, integrated seamlessly with ChatGPT for enhanced capabilities.

  • Features: Image generation integrated with ChatGPT, allowing for editing and enhancement of existing images.
  • Pros: Seamlessly integrates with ChatGPT, producing highly creative and original images.
  • Cons: Limited editing capabilities may not always generate exactly what you envision.
  • Best For: Content creators, marketers
  • Why Choose This Tool: Ideal for creating images that align with specific content strategies, with the added benefit of integration into ChatGPT for enhanced capabilities.
Plan Pricing Included Access
Free Tier Free 50 credits in the first month, then 15 credits per month
API Usage Usage-based Dynamic pricing based on tokens used — see OpenAI’s pricing page for details

Best AI Writing Tools

Need a salesy copy or even ideas for your next blog? AI writing tools sure have come a long way. Here’s some of the best ones:

7. Jasper AI

dashboard of jasper

An AI-powered content generation tool that creates blogs, ads, emails, and optimizes for SEO, enabling marketers to produce content quickly.

  • Features: Content generation for blogs, ads, emails; SEO tools.
  • Pros: Versatile templates, integrates well with SEO tools, and fast content creation.
  • Cons: Can generate generic content, may require editing to match tone consistency.
  • Best For: Marketing teams, agencies, bloggers
  • Why Choose This Tool: Ideal for businesses that require a high volume of high-quality written content quickly, with seamless SEO integration.
Plan Pricing Included Access
Creator Plan $39/mo (annual) or $49/mo (monthly) Access to Jasper’s AI tools
Pro Plan $59/mo (annual) or $69/mo (monthly) All Creator features plus advanced tools and capabilities
Business Plan Custom pricing Tailored features, team collaboration tools, and dedicated support for companies

8. Grammarly

An AI writing assistant that improves grammar, tone, and readability across multiple platforms, helping users create polished content.

  • Features: AI-powered writing assistance, tone adjustments.
  • Pros: Improves grammar and tone, is user-friendly, and works across multiple platforms.
  • Cons: Limited creative writing features, mainly focused on grammar.
  • Rating: 4.8/5 (Trustpilot)
  • Best For: Professionals, students, content creators
  • Why Choose This Tool: Ideal for those who require content that is both grammatically correct and tone-adjusted, thereby enhancing readability and clarity.
Plan Pricing Included Access
Free Plan Free Basic writing assistance features
Premium Plan $12/month Advanced grammar checks, tone adjustments, and additional features
Business Plan $15/month per user Team collaboration tools and admin controls

Best AI Email Marketing Tools

The art of writing emails that convert, as well as measuring and intelligently fine-tuning campaigns. All of this with a sprinkling of AI-powered smarts.

9. Mailchimp

One of the most popular email optimization tools, Mailchimp provides predictive analytics and personalized recommendations to enhance email marketing campaigns.

  • Features: Predictive analytics, personalized content recommendations, email optimization.
  • Pros: Comprehensive email marketing tools, advanced automation features.
  • Cons: The platform can be overwhelming for beginners, and pricing may be high for small businesses.
  • Best For: Small to medium-sized businesses
  • Why Choose This Tool: Ideal for businesses looking for an all-in-one email marketing solution with automation and analytics.

10. Seventh Sense

A tool that optimizes email send times based on user behaviour and integrates with major platforms to improve engagement.

  • Features: Send time optimization, behavioral analytics.
  • Pros: Enhances email engagement by optimizing send times and integrates with major platforms.
  • Cons: Requires setup and integration with other email platforms; may not be suitable for non-technical users.
  • Best For: Marketing teams, large businesses
  • Why Choose This Tool: Best for companies focused on improving email open rates and engagement through send-time optimization.

Price Plan: Custom pricing tailored to the organization’s specific needs and scale.

Best AI Scheduling Tools

You know what? You can schedule tasks based on intelligent and pre-defined rules, freeing up more time for strategic work – all thanks to AI scheduling tools.

11. Motion

An AI-powered calendar and task management tool that automates scheduling and prioritizes tasks to improve time management.

  • Features: AI-powered calendar and task management, integrates with other calendars.
  • Pros: Automates scheduling and task prioritization.
  • Cons: Learning curve, may not suit all workflows.
  • Best For: Busy professionals, teams
  • Why Choose This Tool: Ideal for businesses that require efficient task and time management with automatic scheduling and prioritization.

Price Plan: Custom pricing based on the organization’s needs and scale.

12. Clara

An AI scheduling assistant that automates meeting scheduling, integrating seamlessly with Gmail and Outlook.

  • Features: AI scheduling assistant, integrates with email and calendar.
  • Pros: Automates meeting scheduling, integrates well with Gmail and Outlook.
  • Cons: The solution can be expensive for smaller teams, and setup may require additional time.
  • Best For: Enterprises, executive assistants
  • Why Choose This Tool: Great for businesses with high-volume scheduling, offering seamless integration with primary email and calendar systems.

Price Plan: Custom pricing based on the organization’s needs and scale.

Best AI Tools for Analytics & Research

Number-crunching is no longer the domain of mathematical whizkids. Your favorite analytics and research tools now feature simplified yet powerful insights for you.

13. Supermetrics

dashboard of supermetrics

A data integration tool that consolidates marketing performance data from multiple platforms for reporting and analysis.

  • Features: Data integration across multiple platforms, customizable dashboards.
  • Pros: Consolidates data from various sources for reporting, strong integration with marketing platforms.
  • Cons: Requires setup and configuration, may be complex for beginners.
  • Best For: Marketing analysts, large businesses.
  • Why Choose This Tool: Best for businesses that need to gather, analyze, and report on marketing performance data from multiple sources.

Price Plan: Custom pricing based on the organization’s needs and scale.

14. Elicit

homepage of Elicit

An AI tool for automating literature reviews, extracting data, and testing hypotheses, focused on academic research.

  • Features: Literature review automation, data extraction, and hypothesis testing.
  • Pros: Automates academic research, saves time with efficient literature reviews.
  • Cons: Focused on academic research, not suitable for general use cases.
  • Best For: Researchers, academic institutions
  • Why Choose This Tool: Ideal for businesses or individuals in research-heavy industries, especially those needing academic literature summaries.

Price Plan: Custom pricing based on the organization’s needs and scale.

Best AI Tools for Graphic Design

Now’s your chance to flaunt your design skills in front of your Photoshop pros in the office. Thanks to no-code graphic design tools.

15. Canva Magic Design

A design tool with AI-powered suggestions and templates for creating marketing materials and visuals quickly.

  • Features: AI-powered design suggestions, templates, image enhancements.
  • Pros: Easy to use, massive template library, drag-and-drop functionality.
  • Cons: Limited customization for more complex designs, may not satisfy professional designers.
  • Best For: Marketers, small businesses
  • Why Choose This Tool: Ideal for businesses seeking quick and easy design solutions without requiring advanced design skills.
Plan Pricing Included Access
Free Plan Free Access to limited templates
Pro Plan $12.99/month Access to Magic Design and all advanced design features

16. Fotor AI

fotor AI dashboard

An AI-powered design tool that offers image generation and enhancement features, ideal for creating quick, professional designs.

  • Features: AI-driven image generation, enhancement tools.
  • Pros: User-friendly, multiple AI-powered features.
  • Cons: Limited to basic design functions, may not be suitable for advanced professionals.
  • Best For: Small businesses, content creators
  • Why Choose This Tool: Ideal for businesses seeking efficient design and image editing tools with AI-powered enhancements.
Plan Pricing Included Access
Free Plan Free Basic AI image editing tools
Pro Plan $8.99/month Advanced AI features and editing tools
Business Plan $19.99/month Team collaboration tools and additional business features

Best AI tools for App Builders & Coding

So you want to design a simple app? Believe it or not, that’s possible with AI vibe coding tools.

17. Bubble.io

A no-code app builder with a drag-and-drop interface, enabling users to build fully functional web applications without writing code.

  • Features: No-code app builder, drag-and-drop interface, fully customizable workflows.
  • Pros: Empowers non-technical users to build fully functional web apps without writing code, and powerful backend workflows.
  • Cons: Steeper learning curve for complete beginners, limited to web apps (not mobile).
  • Best For: Entrepreneurs, small businesses, startups, non-technical founders
  • Why Choose This Tool: Ideal for startups and entrepreneurs who want to quickly launch MVPs or fully functional applications without needing deep technical expertise. It also allows for rapid prototyping.
Plan Pricing Included Access
Free Plan Free Basic no-code app building tools
Personal Plan $29/month Additional features and standard support
Professional Plan $129/month Advanced features with team collaboration tools
Production Plan $529/month All features plus priority enterprise-level support

18. OutSystems

 A low-code platform for enterprise-grade app development with extensive integrations and scalable solutions for businesses.

  • Features: Low-code application platform, enterprise-grade app development, scalable integrations.
  • Pros: Rapid app development with low-code capabilities, strong focus on enterprise-level solutions, and extensive integrations.
  • Cons: High cost for small businesses, requires some technical expertise to utilize advanced features.
  • Best For: Enterprises, mid-sized businesses, and development teams.
  • Why Choose This Tool: OutSystems is ideal for larger businesses that require building robust applications quickly while integrating with existing systems. It’s an enterprise-grade solution that helps accelerate app delivery.

Price Plan: Custom pricing based on the organization’s needs and scale

Best AI Tool for Knowledge Management

With too much information around us, it’s nice to have a space to store the best ideas, notes, and creative tidbits as they hit you. That too is possible with these tools:

19. Notion AI

A knowledge management tool that integrates AI for note-taking, content summarization, and task management to boost team productivity.

  • Features: AI-powered note-taking, content summarization, task management, and knowledge organization.
  • Pros: Seamlessly integrates with Notion, boosts productivity with smart content suggestions and summarization, and is user-friendly.
  • Cons: AI features are still evolving, and may lack some advanced AI-driven automation.
  • Best For: Teams, students, small businesses, content creators
  • Why Choose This Tool: Notion AI is a great knowledge management tool that helps teams stay organized, collaborate efficiently, and automatically generate summaries or ideas, making it an excellent choice for businesses and individuals looking to streamline their workspaces.
Plan Pricing Included Access
Free Plan Free Basic AI note-taking and organization tools
Personal Pro Plan $4/month Additional AI features and personal productivity tools
Team Plan $8/user/month Team collaboration tools and admin controls
Enterprise Plan Custom pricing Tailored features and scalability for large organizations

Best AI Resume Builders

Applying for a gig? Need to look your professional best? These AI resume builders know how to jazz up your accomplishments:

20. Rezi AI

An AI-optimized resume builder that ensures ATS-friendly formatting and provides detailed feedback to enhance job-winning resumes.

  • Features: AI-optimized resume creation, ATS-friendly formatting, customizable templates.
  • Pros: Helps create job-winning resumes, is easy to use, and provides detailed feedback on resume optimization.
  • Cons: Limited design options; basic templates might feel generic.
  • Best For: Job seekers, career coaches
  • Why Choose This Tool: Rezi is ideal for job seekers who need to quickly create ATS-optimized resumes, ensuring higher chances of passing automated resume screening used by recruiters.
Plan Pricing Included Access
Free Plan Free Basic resume-building tools
Premium Plan $59/year Advanced resume features and customization tools
Business Plan $249/year Team collaboration tools and business-focused features

21. Kickresume

A resume and cover letter builder with AI-powered job-specific suggestions and customizable templates.

  • Features: Resume builder with templates, offers cover letter builder, and AI-powered suggestions.
  • Pros: High-quality templates, also generates cover letters, and includes job-specific resume suggestions.
  • Cons: Some templates may feel generic, and the free version has limited access to features.
  • Best For: Students, entry-level professionals
  • Why Choose This Tool: Perfect for individuals starting their careers or those needing professional templates quickly. It provides valuable resume-building features that are customizable to job specifications.
Plan Pricing Included Access
Free Plan Free Basic resume-building tools
Premium Plan $19.90/year Additional features and personalized support
Business Plan $99/year Team collaboration tools and advanced business features

Best AI Tools for Voice Generation

There used to be a time you had to hire voice actors. Now? AI voice generation tools give you more control and freedom over your marketing videos.

22. Murf.ai

An AI voice generation tool offering customizable voices in multiple accents and languages for content creators and voice actors.

  • Features: AI voiceovers with various accents and tones, voice customization, and multiple languages.
  • Pros: Realistic, lifelike voice generation, customizable tone and speed, supports various accents.
  • Cons: Requires premium plan for full functionality, may lack certain dialects.
  • Best For: Content creators, voice actors
  • Why Choose This Tool: Ideal for businesses needing high-quality voiceovers for video, podcasts, or content production. It provides flexibility in voice characteristics and accents, making it versatile for diverse media projects.
Plan Pricing Included Access
Free Plan Free Basic AI voice generation tools
Pro Plan $19/month Advanced AI voice features and tools
Business Plan $99/month Team collaboration tools and additional business features

Best AI Tools for Music Generation

Ok, how about some royalty-free, stock music for your marketing efforts? Also possible with music-gen tools.

23.  Aiva

An AI composer that generates original music tracks across various genres, customizable for specific moods and uses.

  • Features: AI composer for creating original music tracks in various genres (classical, pop, electronic, etc.).
  • Pros: Customizable music tracks, capable of producing various genres, can generate music for specific moods.
  • Cons: Limited in complexity compared to human composers, some genres may not be as accurate.
  • Best For: Musicians, video producers, game developers
  • Why Choose This Tool: Aiva is perfect for businesses or individuals needing royalty-free music for videos, games, or other media projects, with the flexibility to adjust moods and genres.
Plan Pricing Included Access
Free Plan Free Basic AI music generation tools
Pro Plan $15/month Advanced AI music creation tools and features
Business Plan $49/month Team collaboration tools and business-level access

Best AI Tools for Marketing

So you need a fully featured campaign planner for your digital ads? No problem.

24. Albert.ai

 A fully automated digital marketing platform that optimizes ad campaigns using AI-driven insights for real-time performance improvements.

  • Features: Automates digital advertising campaigns, optimizing ad performance through AI-driven insights and real-time optimizations.
  • Pros: Full automation of digital marketing campaigns, real-time optimization for ads, integrates with various platforms.
  • Cons: High cost, complex setup and implementation.
  • Rating: 3.8/5 (Reddit)
  • Best For: Large enterprises, digital marketing teams
  • Why Choose This Tool: Albert.ai is perfect for businesses running large-scale digital ad campaigns, as it provides full automation and real-time optimizations for maximizing ROI across platforms like Google and Facebook.

Price Plan: Custom pricing tailored to the organization’s specific needs and scale.

25. Omneky AI

An AI tool for automating ad creative generation and optimizing creatives using machine learning-driven insights to improve marketing campaign performance.

  • Features: AI-driven ad creative generation, optimization of creatives using machine learning-driven insights.
  • Pros: Automates the generation of ad creatives, adapts based on performance, highly scalable.
  • Cons: Limited to ad creative generation, can be expensive for small teams.
  • Best For: Digital marketers, advertisers
  • Why Choose This Tool: Ideal for businesses that need to optimize and automate ad creative generation, improving efficiency and performance in large-scale campaigns with minimal manual effort.

Price Plan: Custom pricing tailored to the organization’s specific needs and scale.

Conclusion: Embrace the AI-Powered Future

The best AI marketing tools in 2025 are not just about automation; they’re about enhancing your creativity, efficiency, and strategic decision-making. By integrating these marketing tools, you can stay ahead of the competition and deliver more personalized and impactful campaigns.

Remember, embracing AI doesn’t mean replacing the human touch; it means augmenting your capabilities to achieve greater success.